Case studies and projects

Maguru

The Maguru mobile CRM was the phone version of the Maguru platform, built for trade and craftsmen businesses in Denmark. It gave users a single timeline of all communication with a customer, regardless of channel (call, email or text) or which team member handled it. Calls made from the app used a virtual number, so customers always saw the same number, and incoming calls followed the account's routing rules for off-hours, busy states and do-not-disturb. In practice it meant a business owner could run work communication from a personal phone without carrying two.

Maguru

Route Manager was the visual call routing builder in the Maguru platform, used by 200+ business clients to configure how incoming calls were handled, serving 30,000+ end users across Denmark. Instead of writing rules by hand, users dragged nodes onto a canvas, set the logic on each one, and connected them into a routing flow: spam checks, working-hours conditions, escalation chains, and department forwarding.

Maguru

My Craftsman (Mine Håndværkere) was a mobile app connecting customers with trade and craftsmen businesses using the Maguru platform. Customers could call businesses through virtual numbers and send messages that arrived directly in the Maguru app, with the full communication history stored on both sides. The app also let customers find and contact rated craftsmen in other trades.

Maguru

Maguru CRM was a web platform for trade and craftsmen businesses, covering customer communication, case management, call tracking, invoicing, company statistics, and integration with third-party accounting services. I worked on it as lead full-stack developer.

Agnitio

Agnitio Manager was a closed loop marketing (CLM) platform for the life sciences industry, used by pharmaceutical companies to deliver approved medical content to healthcare professionals. I worked on it for almost three years, first as back-end team lead on Ciklum's Agnitio account, then directly from Agnitio's Copenhagen headquarters.

SeoToaster

SeoToaster is an open-source PHP content management system, shopping cart and SEO platform. I worked on it as a backend developer, building it from scratch as part of the original development team.

SeoToaster

SeoSamba is a cloud marketing platform that layers SEO tracking, social media posting and multi-site marketing automation on top of SeoToaster, aimed at agencies and multi-location businesses. I worked on the platform as a backend developer.

Business Automatics

Afternic is one of the largest domain name marketplaces, listing millions of premium domains and handling tens of millions of domain searches per month. I worked on its domain listing service as part of the development team at 1WorldOnline for NameMedia, the Boston-based owner of the platform.